Ten years of play can change a city. We sit down with Sam Dean, CEO of the Scott Family Amazeum, to unpack how a dinner table dream grew into a 50,000-square-foot engine for curiosity. We trace the museum’s origins, the kid‑invented name that f...

We sit down with Sweetgreen’s Amy Dominguez to explore why Bentonville is the perfect homes for a new restaurant built on real ingredients, thoughtful sourcing, and warm hospitality. Amy shares how a farmer’s market origin turned into a nationa...

We sit down with Nathan "Woody" Woodruff, the founder of Progressive Trail Design (PTD), to unpack how a Fayetteville landscape hustle evolved into Bentonville's Slaughter Pen trail network and set the course for designing LA28’s Olympic mounta...

Tired of conferences that keep everyone indoors and restless? We sat down with Wes Oliver, director of sales at Visit Bentonville, to unpack a NEW WAY:  The Unconventional Convention concept is a walkable, multi-venue model that trades hal...

You Belong Here—as the artwork over the Momentary Green says, to hear Jill Wagar unpack how a former cheese plant evolved into a living room where music, contemporary art, and food collide. Jill shares the backstory of the Momentary’s rise alon...